Privacy Policy
Privacy Policy for Juicy Fruit Drop & Merge Mobile Game
Last Updated: June 10, 2025
Introduction
Juicy Fruit Drop & Merge ("we," "us," or "our") is committed to protecting the privacy of users of Juicy Fruit Drop & Merge, a mobile game ("the Game") available on the Google Play Store. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you download, install, or play the Game on your mobile device. By using the Game, you consent to the data practices described in this policy. If you do not agree with these practices, please do not use the Game.
This policy complies with applicable privacy laws, including the General Data Protection Regulation (GDPR), California Consumer Privacy Act (CCPA), and Children’s Online Privacy Protection Act (COPPA), as well as Google Play Store requirements.
1. Information We Collect
We collect only the information necessary to provide and improve the Game. The types of information we may collect include:
- Personal Information: We do not collect personally identifiable information (e.g., name, email address, phone number) unless you voluntarily provide it, such as when contacting us for support or feedback. Any personal information you submit is used solely for the purpose provided and is handled as outlined in this policy.
- Non-Personal Information: We collect non-identifiable data to ensure the Game functions properly and to enhance your experience, including:
- Device Information: Information about your mobile device, such as device model and operating system (e.g., Android version).
- Gameplay Data: Metrics about your interactions with the Game, including levels completed, scores, in-app purchases (if applicable), and session duration.
- Analytics Data: Anonymized data collected via third-party analytics tools to monitor usage trends, identify bugs, and optimize performance.
- Advertising Data: If you interact with in-game advertisements, our third-party advertising partners may collect data such as ad impressions, clicks, or interactions to serve personalized ads. This data is typically non-personal.
Note: We do not collect sensitive personal information, such as financial data, health information, or precise geolocation, unless explicitly required for a feature and disclosed separately.
2. How We Use Your Information
We use the collected information for the following purposes:
- Game Delivery: To operate and maintain the Game, process in-game actions, and ensure functionality across sessions.
- Performance Optimization: To analyze usage patterns, diagnose technical issues, and improve the Game’s features, stability, and user experience.
- Personalization: To deliver tailored advertisements or in-game content based on your preferences and interactions, where applicable.
- User Support: To respond to your inquiries, provide technical assistance, or address feedback when you contact us.
- Legal Compliance: To comply with applicable laws, regulations, or legal processes and to protect our rights, property, or safety, as well as those of our users.
- Analytics and Research: To generate aggregated, anonymized insights to understand how the Game is used and to guide future development.
We ensure that all data usage is limited to what is necessary for these purposes and is conducted in compliance with applicable privacy laws.
3. How We Share Your Information
We do not sell, trade, or rent your personal information to third parties. We may share information only in the following circumstances:
- Third-Party Service Providers: We may share non-personal information with trusted service providers who assist with Game operations, such as analytics, advertising, or cloud storage. These providers are contractually bound to protect your data, use it only for the services they provide, and comply with applicable privacy laws.
- Legal Obligations: We may disclose information if required by law, regulation, or legal process (e.g., in response to a subpoena or court order) or to protect against fraud, abuse, or harm.
- Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity, with commitments to maintain equivalent privacy protections.
All data sharing is conducted with strict safeguards and only to the extent necessary. We do not share personal information unless explicitly required and disclosed.
4. Third-Party Services
The Game integrates third-party services to enhance functionality, such as analytics and advertising. These services may collect data about your interactions with the Game or ads, subject to their own privacy policies. We encourage you to review these policies for details. Examples include:
- Google Analytics: For analyzing usage trends and improving the Game. See Google’s Privacy Policy.
- AdMob: For serving in-game advertisements. See Google’s Privacy Policy.
We carefully select reputable partners and ensure their data practices align with industry standards and legal requirements. Third-party services are prohibited from using your data for purposes beyond those specified in our agreements with them.
5. Tracking Technologies and Advertising
The Game may use tracking technologies, such as local storage, to save preferences, track usage, or deliver advertisements. These technologies are essential for Game functionality and personalization.
Advertising Choices: You can limit personalized ads by adjusting your device settings:
- Android: Go to Settings > Google > Ads > Opt out of Ads Personalization.
- iOS: Go to Settings > Privacy > Advertising > Limit Ad Tracking.
Opting out of personalized ads does not eliminate ads but may result in less relevant advertisements. We do not use cookies in the mobile app, as the Game is not browser-based.
6. Your Privacy Rights
Depending on your jurisdiction, you may have the following rights under laws like GDPR, CCPA, or other applicable regulations:
- Access: Request a copy of the information we collect about you.
- Rectification: Request correction of inaccurate or incomplete data.
- Deletion: Request deletion of your data, subject to legal or operational obligations (e.g., retaining purchase records).
- Restriction: Request that we limit the processing of your data, where applicable.
- Data Portability: Request a copy of your data in a structured, machine-readable format.
- Opt-Out: Opt out of targeted advertising or data sharing for advertising purposes.
- Non-Discrimination: Exercise your rights without facing discrimination, such as being denied access to the Game.
To exercise these rights, please use the in-game support feature provided within Juicy Fruit Drop & Merge. Include your device details and a description of your request. We will verify your identity (if applicable) and respond within the legally required timeframe, typically 30 days under GDPR or 45 days under CCPA. If we cannot fulfill your request, we will provide a clear explanation.
For California residents, under the CCPA, you have the right to know what personal information is collected, disclosed, or sold, and to opt out of any sale (though we do not sell your data). You may also designate an authorized agent to submit requests on your behalf, subject to verification.
7. Data Security
We implement industry-standard security measures to protect your information, including:
- Encryption of data in transit and at rest, where applicable.
- Secure server infrastructure with restricted access.
- Regular security assessments and updates to address vulnerabilities.
Despite these measures, no system is completely secure. We cannot guarantee absolute security but are committed to mitigating risks. You can help by keeping your device secure, using strong passwords, and updating your operating system.
8. Children’s Privacy
The Game is not directed to children under 13 years of age (or 16 in certain jurisdictions, as required by GDPR or other laws). We do not knowingly collect personal information from children under 13. If we discover that a child has provided personal information, we will delete it immediately.
The Game complies with COPPA by:
- Limiting data collection to what is necessary for Game functionality.
- Using child-safe advertising practices, such as contextual ads, when serving ads to users under 13.
If you are a parent or guardian and believe your child has provided personal information, please use the in-game support feature provided within Juicy Fruit Drop & Merge. We will promptly investigate and delete any such data.
9. International Data Transfers
Your information may be processed or stored in countries outside your jurisdiction, including the United States, where data protection laws may differ. We ensure compliance with applicable laws by using safeguards such as:
- Standard Contractual Clauses (SCCs) approved by the European Commission.
- Binding Corporate Rules or other approved mechanisms for data transfers.
By using the Game, you consent to the transfer of your data to these jurisdictions, subject to these protections.
10. Data Retention
We retain your information only for as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, or resolve disputes. For example:
- Gameplay and analytics data is retained for up to 12 months or as needed to improve the Game.
- Support-related personal information is retained for up to 6 months after resolving your inquiry.
- In-app purchase records are retained as required by tax or financial regulations.
When data is no longer needed, we securely delete or anonymize it. You may request deletion of your data at any time, subject to legal requirements, as described in Section 6.
11. Updates to This Privacy Policy
We may update this Privacy Policy to reflect changes in our practices, legal requirements, or Game features. We will notify you of material changes by:
- Posting the updated policy in the Game.
- Displaying a prominent notice within the Game before the changes take effect.
The "Last Updated" date at the top of this policy indicates the latest revision. Your continued use of the Game after such updates constitutes acceptance of the revised policy. We encourage you to review this policy periodically.
12. Contact Us
For questions, concerns, or to exercise your privacy rights, please contact us using the in-game support feature provided within Juicy Fruit Drop & Merge. For GDPR purposes, our Data Protection Officer can be reached via the in-game support feature. We are committed to resolving your inquiries promptly and transparently.
13. Additional Information for Google Play Store
This Privacy Policy meets Google Play Store requirements, including transparency about data collection, usage, and sharing. Key points for Play Store compliance:
- Data Safety Section: We provide clear disclosures in the Game’s Play Store listing about data collection (e.g., device information, advertising data) and sharing (e.g., with third-party service providers).
- Child Safety: The Game adheres to Google Play’s Families Policy by implementing child-safe practices for users under 13.
- Advertising Practices: Ads are served in compliance with Google Play’s ad policies, with options for users to opt out of personalized ads.
For more details, refer to the Game’s Data Safety section on the Google Play Store or contact us via the in-game support feature.
Privacy Policy for Juicy Fruit Drop & Merge Mobile Game
Last Updated: June 10, 2025
Introduction
Juicy Fruit Drop & Merge ("we," "us," or "our") is committed to protecting the privacy of users of Juicy Fruit Drop & Merge, a mobile game ("the Game") available on the Google Play Store. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you download, install, or play the Game on your mobile device. By using the Game, you consent to the data practices described in this policy. If you do not agree with these practices, please do not use the Game.
This policy complies with applicable privacy laws, including the General Data Protection Regulation (GDPR), California Consumer Privacy Act (CCPA), and Children’s Online Privacy Protection Act (COPPA), as well as Google Play Store requirements.
1. Information We Collect
We collect only the information necessary to provide and improve the Game. The types of information we may collect include:
- Personal Information: We do not collect personally identifiable information (e.g., name, email address, phone number) unless you voluntarily provide it, such as when contacting us for support or feedback. Any personal information you submit is used solely for the purpose provided and is handled as outlined in this policy.
- Non-Personal Information: We collect non-identifiable data to ensure the Game functions properly and to enhance your experience, including:
- Device Information: Information about your mobile device, such as device model and operating system (e.g., Android version).
- Gameplay Data: Metrics about your interactions with the Game, including levels completed, scores, in-app purchases (if applicable), and session duration.
- Analytics Data: Anonymized data collected via third-party analytics tools to monitor usage trends, identify bugs, and optimize performance.
- Advertising Data: If you interact with in-game advertisements, our third-party advertising partners may collect data such as ad impressions, clicks, or interactions to serve personalized ads. This data is typically non-personal.
Note: We do not collect sensitive personal information, such as financial data, health information, or precise geolocation, unless explicitly required for a feature and disclosed separately.
2. How We Use Your Information
We use the collected information for the following purposes:
- Game Delivery: To operate and maintain the Game, process in-game actions, and ensure functionality across sessions.
- Performance Optimization: To analyze usage patterns, diagnose technical issues, and improve the Game’s features, stability, and user experience.
- Personalization: To deliver tailored advertisements or in-game content based on your preferences and interactions, where applicable.
- User Support: To respond to your inquiries, provide technical assistance, or address feedback when you contact us.
- Legal Compliance: To comply with applicable laws, regulations, or legal processes and to protect our rights, property, or safety, as well as those of our users.
- Analytics and Research: To generate aggregated, anonymized insights to understand how the Game is used and to guide future development.
We ensure that all data usage is limited to what is necessary for these purposes and is conducted in compliance with applicable privacy laws.
3. How We Share Your Information
We do not sell, trade, or rent your personal information to third parties. We may share information only in the following circumstances:
- Third-Party Service Providers: We may share non-personal information with trusted service providers who assist with Game operations, such as analytics, advertising, or cloud storage. These providers are contractually bound to protect your data, use it only for the services they provide, and comply with applicable privacy laws.
- Legal Obligations: We may disclose information if required by law, regulation, or legal process (e.g., in response to a subpoena or court order) or to protect against fraud, abuse, or harm.
- Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity, with commitments to maintain equivalent privacy protections.
All data sharing is conducted with strict safeguards and only to the extent necessary. We do not share personal information unless explicitly required and disclosed.
4. Third-Party Services
The Game integrates third-party services to enhance functionality, such as analytics and advertising. These services may collect data about your interactions with the Game or ads, subject to their own privacy policies. We encourage you to review these policies for details. Examples include:
- Google Analytics: For analyzing usage trends and improving the Game. See Google’s Privacy Policy.
- AdMob: For serving in-game advertisements. See Google’s Privacy Policy.
We carefully select reputable partners and ensure their data practices align with industry standards and legal requirements. Third-party services are prohibited from using your data for purposes beyond those specified in our agreements with them.
5. Tracking Technologies and Advertising
The Game may use tracking technologies, such as local storage, to save preferences, track usage, or deliver advertisements. These technologies are essential for Game functionality and personalization.
Advertising Choices: You can limit personalized ads by adjusting your device settings:
- Android: Go to Settings > Google > Ads > Opt out of Ads Personalization.
- iOS: Go to Settings > Privacy > Advertising > Limit Ad Tracking.
Opting out of personalized ads does not eliminate ads but may result in less relevant advertisements. We do not use cookies in the mobile app, as the Game is not browser-based.
6. Your Privacy Rights
Depending on your jurisdiction, you may have the following rights under laws like GDPR, CCPA, or other applicable regulations:
- Access: Request a copy of the information we collect about you.
- Rectification: Request correction of inaccurate or incomplete data.
- Deletion: Request deletion of your data, subject to legal or operational obligations (e.g., retaining purchase records).
- Restriction: Request that we limit the processing of your data, where applicable.
- Data Portability: Request a copy of your data in a structured, machine-readable format.
- Opt-Out: Opt out of targeted advertising or data sharing for advertising purposes.
- Non-Discrimination: Exercise your rights without facing discrimination, such as being denied access to the Game.
To exercise these rights, please use the in-game support feature provided within Juicy Fruit Drop & Merge. Include your device details and a description of your request. We will verify your identity (if applicable) and respond within the legally required timeframe, typically 30 days under GDPR or 45 days under CCPA. If we cannot fulfill your request, we will provide a clear explanation.
For California residents, under the CCPA, you have the right to know what personal information is collected, disclosed, or sold, and to opt out of any sale (though we do not sell your data). You may also designate an authorized agent to submit requests on your behalf, subject to verification.
7. Data Security
We implement industry-standard security measures to protect your information, including:
- Encryption of data in transit and at rest, where applicable.
- Secure server infrastructure with restricted access.
- Regular security assessments and updates to address vulnerabilities.
Despite these measures, no system is completely secure. We cannot guarantee absolute security but are committed to mitigating risks. You can help by keeping your device secure, using strong passwords, and updating your operating system.
8. Children’s Privacy
The Game is not directed to children under 13 years of age (or 16 in certain jurisdictions, as required by GDPR or other laws). We do not knowingly collect personal information from children under 13. If we discover that a child has provided personal information, we will delete it immediately.
The Game complies with COPPA by:
- Limiting data collection to what is necessary for Game functionality.
- Using child-safe advertising practices, such as contextual ads, when serving ads to users under 13.
If you are a parent or guardian and believe your child has provided personal information, please use the in-game support feature provided within Juicy Fruit Drop & Merge. We will promptly investigate and delete any such data.
9. International Data Transfers
Your information may be processed or stored in countries outside your jurisdiction, including the United States, where data protection laws may differ. We ensure compliance with applicable laws by using safeguards such as:
- Standard Contractual Clauses (SCCs) approved by the European Commission.
- Binding Corporate Rules or other approved mechanisms for data transfers.
By using the Game, you consent to the transfer of your data to these jurisdictions, subject to these protections.
10. Data Retention
We retain your information only for as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, or resolve disputes. For example:
- Gameplay and analytics data is retained for up to 12 months or as needed to improve the Game.
- Support-related personal information is retained for up to 6 months after resolving your inquiry.
- In-app purchase records are retained as required by tax or financial regulations.
When data is no longer needed, we securely delete or anonymize it. You may request deletion of your data at any time, subject to legal requirements, as described in Section 6.
11. Updates to This Privacy Policy
We may update this Privacy Policy to reflect changes in our practices, legal requirements, or Game features. We will notify you of material changes by:
- Posting the updated policy in the Game.
- Displaying a prominent notice within the Game before the changes take effect.
The "Last Updated" date at the top of this policy indicates the latest revision. Your continued use of the Game after such updates constitutes acceptance of the revised policy. We encourage you to review this policy periodically.
12. Contact Us
For questions, concerns, or to exercise your privacy rights, please contact us using the in-game support feature provided within Juicy Fruit Drop & Merge. For GDPR purposes, our Data Protection Officer can be reached via the in-game support feature. We are committed to resolving your inquiries promptly and transparently.
13. Additional Information for Google Play Store
This Privacy Policy meets Google Play Store requirements, including transparency about data collection, usage, and sharing. Key points for Play Store compliance:
- Data Safety Section: We provide clear disclosures in the Game’s Play Store listing about data collection (e.g., device information, advertising data) and sharing (e.g., with third-party service providers).
- Child Safety: The Game adheres to Google Play’s Families Policy by implementing child-safe practices for users under 13.
- Advertising Practices: Ads are served in compliance with Google Play’s ad policies, with options for users to opt out of personalized ads.
For more details, refer to the Game’s Data Safety section on the Google Play Store or contact us via the in-game support feature.
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